{"product_id":"clarifying-shampoo","title":"Clarifying Shampoo","description":"\u003cp data-start=\"409\" data-end=\"528\"\u003eA refined, soap-free clarifying shampoo created to cleanse deeply while leaving the coat fresh, light and residue-free.\u003c\/p\u003e\n\u003cp data-start=\"530\" data-end=\"821\"\u003eClarifying Shampoo gently lifts away dirt, excess oils and environmental build-up to restore a clean, natural coat foundation. The carefully balanced cleansing system works effectively without harshness, allowing the coat to feel refreshed while maintaining its natural texture and movement.\u003c\/p\u003e\n\u003cp data-start=\"530\" data-end=\"821\"\u003eIt is particularly effective at helping to remove loose flakes, excess skin debris and build-up from the coat and skin surface, leaving the coat looking cleaner and more comfortable.\u003c\/p\u003e\n\u003cp data-start=\"530\" data-end=\"821\"\u003eThis shampoo is good to use on dogs every6- 8 weeks if they have grease build up and heavily solid coats, following with a second wash using a conditioning shampoo, clarifying shampoo helps clarify the coat and is not recommended as a everyday shampoo use like the other shampoos. \u003c\/p\u003e\n\u003cp data-start=\"530\" data-end=\"821\"\u003eFollowing removal of flakes and build-up, we recommend applying a conditioning treatment to help restore moisture balance and support overall coat comfort. Pairing with our \u003cstrong\u003eUltra Conditioner\u003c\/strong\u003e helps replenish hydration, leaving the coat smooth, comfortable and beautifully manageable after deep cleansing.\u003c\/p\u003e\n\u003cp data-start=\"823\" data-end=\"1008\"\u003eUnlike heavily conditioning formulas, this shampoo is designed to leave no coating or weight, making it ideal as a preparation step before targeted conditioning treatments or finishing.\u003c\/p\u003e\n\u003cp data-start=\"823\" data-end=\"1008\"\u003eIdeal for hand-stripped coats, heavily soiled coats, and as a first wash within professional grooming routines, this shampoo works seamlessly alongside our other shampoos, conditioners and treatments to create a clean foundation for optimal coat results.\u003c\/p\u003e\n\u003cp data-start=\"1010\" data-end=\"1123\"\u003eThe result is a coat that feels exceptionally clean, naturally light and perfectly prepared for further grooming.\u003c\/p\u003e\n\u003cp data-start=\"1097\" data-end=\"1190\"\u003e\u003cstrong data-start=\"462\" data-end=\"476\"\u003eFragrance:\u003c\/strong\u003e\u003cbr data-start=\"476\" data-end=\"479\"\u003eA soft blend of fruity, caramel and light floral notes with a gentle woody finish.\u003c\/p\u003e\n\u003ch1 data-start=\"376\" data-end=\"390\"\u003e⭐ How to Use\u003c\/h1\u003e\n\u003chr data-start=\"392\" data-end=\"395\"\u003e\n\u003ch3 data-start=\"397\" data-end=\"430\"\u003eHow to Use Woof Wellness Shampoo\u003c\/h3\u003e\n\u003cp data-start=\"432\" data-end=\"471\"\u003eDilute before use for best performance.\u003c\/p\u003e\n\u003cp data-start=\"473\" data-end=\"571\"\u003eAdd the required amount of shampoo to warm water and mix gently to create a diluted wash solution.\u003c\/p\u003e\n\u003cp data-start=\"573\" data-end=\"702\"\u003eThoroughly wet the coat, apply the diluted shampoo evenly, and massage through the coat. Rinse thoroughly and repeat if required.\u003c\/p\u003e\n\u003chr data-start=\"704\" data-end=\"707\"\u003e\n\u003ch3 data-start=\"709\" data-end=\"733\"\u003eQuick Dilution Guide\u003c\/h3\u003e\n\u003cp data-start=\"735\" data-end=\"860\"\u003eWoof Wellness Shampoo is a highly efficient professional formulation designed to perform at very low usage levels.\u003c\/p\u003e\n\u003cp data-start=\"862\" data-end=\"891\"\u003e\u003cstrong data-start=\"862\" data-end=\"891\"\u003eTypical working dilution:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"893\" data-end=\"997\"\u003e• \u003cstrong data-start=\"895\" data-end=\"910\"\u003e1:125 ratio\u003c\/strong\u003e\u003cbr data-start=\"910\" data-end=\"913\"\u003e• Approximately \u003cstrong data-start=\"929\" data-end=\"964\"\u003e8 ml shampoo per litre of water\u003c\/strong\u003e\u003cbr data-start=\"964\" data-end=\"967\"\u003e• Around \u003cstrong data-start=\"976\" data-end=\"997\"\u003e2 pumps per litre\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"999\" data-end=\"1079\"\u003eActual usage may vary depending on coat density, condition and level of soiling.\u003c\/p\u003e\n\u003chr data-start=\"1081\" data-end=\"1084\"\u003e\n\u003ch3 data-start=\"1086\" data-end=\"1120\"\u003eGrooming Tips for Best Results\u003c\/h3\u003e\n\u003cp data-start=\"1122\" data-end=\"1356\"\u003e• Always dilute before applying to ensure even distribution\u003cbr data-start=\"1181\" data-end=\"1184\"\u003e• Apply to a fully wet coat for optimal cleansing\u003cbr data-start=\"1233\" data-end=\"1236\"\u003e• Use a second wash for heavily soiled coats\u003cbr data-start=\"1280\" data-end=\"1283\"\u003e• Follow with a suitable conditioner if additional softness is required\u003c\/p\u003e\n\u003chr data-start=\"913\" data-end=\"916\"\u003e\n\u003ch1 data-start=\"965\" data-end=\"1006\"\u003e🫧 Learn More About Our Shampoo System\u003c\/h1\u003e\n\u003cp data-start=\"1008\" data-end=\"1078\"\u003eWant to understand how Woof Wellness shampoos are designed to perform?\u003c\/p\u003e\n\u003cp data-start=\"1080\" data-end=\"1208\"\u003eOur Shampoo Guide explains coat-specific formulations, cleansing balance, dilution and how to achieve the best grooming results.\u003c\/p\u003e\n\u003cp data-start=\"1210\" data-end=\"1239\"\u003e👉 \u003ca href=\"https:\/\/www.woofwellnessltd.co.uk\/pages\/the-woof-wellness-shampoo-guide\" title=\"Shampoo Guide\"\u003e\u003cstrong data-start=\"1213\" data-end=\"1239\"\u003eView the Shampoo Guide\u003c\/strong\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003chr data-start=\"1358\" data-end=\"1361\"\u003e\n\u003ch2 data-start=\"1108\" data-end=\"1197\"\u003eIngredients:\u003c\/h2\u003e\n\u003cp data-start=\"582\" data-end=\"788\"\u003eAqua, Decyl Glucoside, Cocamidopropyl Betaine, Aloe Barbadensis Leaf Juice, Glycerin, Sodium Lactate, Hydrolyzed Wheat Protein, Panthenol, Polysorbate 80, Phenoxyethanol, Ethylhexylglycerin, Parfum.\u003c\/p\u003e\n\u003ch1 data-start=\"347\" data-end=\"368\"\u003e\u003c\/h1\u003e\n\u003ch1 data-start=\"347\" data-end=\"368\"\u003eFAQs\u003c\/h1\u003e\n\u003ch2 data-start=\"381\" data-end=\"407\"\u003e⭐ Cleansing Performance\u003c\/h2\u003e\n\u003ch3 data-start=\"409\" data-end=\"461\"\u003eWhy is this shampoo designed for deep cleansing?\u003c\/h3\u003e\n\u003cp data-start=\"463\" data-end=\"603\"\u003eOver time, coats can accumulate oils, environmental dirt, styling residues and product build-up that regular cleansing may not fully remove.\u003c\/p\u003e\n\u003cp data-start=\"605\" data-end=\"738\"\u003eClarifying Shampoo is formulated to provide a stronger cleansing action that helps lift this build-up while maintaining skin comfort.\u003c\/p\u003e\n\u003chr data-start=\"740\" data-end=\"743\"\u003e\n\u003ch3 data-start=\"745\" data-end=\"796\"\u003eHow is this different from an everyday shampoo?\u003c\/h3\u003e\n\u003cp data-start=\"798\" data-end=\"962\"\u003eThis formulation provides a higher level of cleansing strength to remove heavier oils and residue, whereas everyday shampoos focus on routine maintenance cleansing.\u003c\/p\u003e\n\u003cp data-start=\"964\" data-end=\"1063\"\u003eClarifying Shampoo is designed for occasional deep cleaning rather than regular use on every groom.\u003c\/p\u003e\n\u003chr data-start=\"1065\" data-end=\"1068\"\u003e\n\u003ch2 data-start=\"1070\" data-end=\"1091\"\u003e⭐ Build-Up Removal\u003c\/h2\u003e\n\u003ch3 data-start=\"1093\" data-end=\"1150\"\u003eWhat types of build-up does this shampoo help remove?\u003c\/h3\u003e\n\u003cp data-start=\"1152\" data-end=\"1209\"\u003eClarifying Shampoo is particularly effective at removing:\u003c\/p\u003e\n\u003cp data-start=\"1211\" data-end=\"1352\"\u003e• Excess natural oils\u003cbr data-start=\"1232\" data-end=\"1235\"\u003e• Residue from previous grooming products\u003cbr data-start=\"1276\" data-end=\"1279\"\u003e• Environmental dirt and pollutants\u003cbr data-start=\"1314\" data-end=\"1317\"\u003e• General coat build-up over time\u003c\/p\u003e\n\u003cp data-start=\"1354\" data-end=\"1398\"\u003eThis helps restore a clean, fresh coat base.\u003c\/p\u003e\n\u003chr data-start=\"447\" data-end=\"450\"\u003e\n\u003ch2 data-start=\"452\" data-end=\"483\"\u003e⭐ Flaking \u0026amp; Dandruff Support\u003c\/h2\u003e\n\u003ch3 data-start=\"485\" data-end=\"542\"\u003eWill this shampoo help remove dandruff or flaky skin?\u003c\/h3\u003e\n\u003cp data-start=\"544\" data-end=\"693\"\u003eYes. Clarifying Shampoo is effective at lifting loose flakes, excess oils and build-up that can contribute to a dandruff-like appearance on the coat.\u003c\/p\u003e\n\u003cp data-start=\"695\" data-end=\"817\"\u003eBy thoroughly cleansing the skin and coat, it helps restore a cleaner, fresher base and can support improved coat comfort.\u003c\/p\u003e\n\u003chr data-start=\"819\" data-end=\"822\"\u003e\n\u003ch3 data-start=\"824\" data-end=\"874\"\u003eWhy does clarifying shampoo help with flaking?\u003c\/h3\u003e\n\u003cp data-start=\"876\" data-end=\"995\"\u003eFlaking is often associated with a combination of excess oils, residue and environmental build-up on the skin and coat.\u003c\/p\u003e\n\u003cp data-start=\"997\" data-end=\"1127\"\u003eThis formulation is designed to remove these factors, helping to reduce visible flakes and restore a balanced, clean coat surface.\u003c\/p\u003e\n\u003chr data-start=\"1129\" data-end=\"1132\"\u003e\n\u003ch3 data-start=\"1134\" data-end=\"1178\"\u003eIs this a treatment for skin conditions?\u003c\/h3\u003e\n\u003cp data-start=\"1180\" data-end=\"1283\"\u003eNo. Clarifying Shampoo is a cosmetic grooming product designed to cleanse the coat and remove build-up.\u003c\/p\u003e\n\u003cp data-start=\"1285\" data-end=\"1380\"\u003eFor persistent or severe skin concerns, professional veterinary advice should always be sought.\u003c\/p\u003e\n\u003chr data-start=\"1400\" data-end=\"1403\"\u003e\n\u003ch3 data-start=\"1405\" data-end=\"1454\"\u003eWill it help coats that feel greasy or heavy?\u003c\/h3\u003e\n\u003cp data-start=\"1456\" data-end=\"1591\"\u003eYes. By lifting excess oils and residue, this shampoo helps restore a clean, lightweight coat feel and improves overall coat freshness.\u003c\/p\u003e\n\u003chr data-start=\"1593\" data-end=\"1596\"\u003e\n\u003ch2 data-start=\"1598\" data-end=\"1623\"\u003e⭐ Grooming Preparation\u003c\/h2\u003e\n\u003ch3 data-start=\"1625\" data-end=\"1682\"\u003eWhy is clarifying shampoo often used as a first wash?\u003c\/h3\u003e\n\u003cp data-start=\"1684\" data-end=\"1789\"\u003eClarifying Shampoo helps create a clean foundation before applying conditioners, masks or spa treatments.\u003c\/p\u003e\n\u003cp data-start=\"1791\" data-end=\"1894\"\u003eBy removing build-up first, follow-up products can perform more effectively and distribute more evenly.\u003c\/p\u003e\n\u003chr data-start=\"1896\" data-end=\"1899\"\u003e\n\u003ch3 data-start=\"1901\" data-end=\"1968\"\u003eDoes it improve the performance of conditioners and treatments?\u003c\/h3\u003e\n\u003cp data-start=\"1970\" data-end=\"2091\"\u003eYes. A clarified coat allows conditioning products to penetrate more evenly, helping to improve overall grooming results.\u003c\/p\u003e\n\u003chr data-start=\"2093\" data-end=\"2096\"\u003e\n\u003ch2 data-start=\"2098\" data-end=\"2115\"\u003e⭐ Coat Results\u003c\/h2\u003e\n\u003ch3 data-start=\"2117\" data-end=\"2174\"\u003eWhat finish should I expect after using this shampoo?\u003c\/h3\u003e\n\u003cp data-start=\"2176\" data-end=\"2208\"\u003eAfter use, the coat should feel:\u003c\/p\u003e\n\u003cp data-start=\"2210\" data-end=\"2301\"\u003e• Deeply clean\u003cbr data-start=\"2224\" data-end=\"2227\"\u003e• Fresh and lightweight\u003cbr data-start=\"2250\" data-end=\"2253\"\u003e• Free from residue\u003cbr data-start=\"2272\" data-end=\"2275\"\u003e• Ready for conditioning\u003c\/p\u003e\n\u003cp data-start=\"2303\" data-end=\"2418\"\u003eBecause this shampoo focuses on cleansing, the coat may feel less conditioned until a follow-up product is applied.\u003c\/p\u003e\n\u003chr data-start=\"2420\" data-end=\"2423\"\u003e\n\u003ch2 data-start=\"2425\" data-end=\"2445\"\u003e⭐ When Not to Use\u003c\/h2\u003e\n\u003ch3 data-start=\"2447\" data-end=\"2498\"\u003eWhen would this shampoo not be the best choice?\u003c\/h3\u003e\n\u003cp data-start=\"2500\" data-end=\"2540\"\u003eClarifying Shampoo may not be ideal for:\u003c\/p\u003e\n\u003cp data-start=\"2542\" data-end=\"2664\"\u003e• Very dry or brittle coats\u003cbr data-start=\"2569\" data-end=\"2572\"\u003e• Coats requiring additional softness\u003cbr data-start=\"2609\" data-end=\"2612\"\u003e• Frequent routine washing\u003cbr data-start=\"2638\" data-end=\"2641\"\u003e• Very sensitive skin\u003c\/p\u003e\n\u003cp data-start=\"2666\" data-end=\"2732\"\u003eIn these situations, a gentler formulation would be more suitable.\u003c\/p\u003e\n\u003chr data-start=\"2734\" data-end=\"2737\"\u003e\n\u003ch2 data-start=\"2739\" data-end=\"2760\"\u003e⭐ Frequency of Use\u003c\/h2\u003e\n\u003ch3 data-start=\"2762\" data-end=\"2804\"\u003eHow often should this shampoo be used?\u003c\/h3\u003e\n\u003cp data-start=\"2806\" data-end=\"2935\"\u003eClarifying Shampoo is typically used occasionally when deeper cleansing is required rather than as a routine maintenance shampoo.\u003c\/p\u003e\n\u003cp data-start=\"2937\" data-end=\"3002\"\u003eUsage frequency will depend on coat condition and grooming needs.\u003c\/p\u003e\n\u003chr data-start=\"3004\" data-end=\"3007\"\u003e\n\u003ch2 data-start=\"3009\" data-end=\"3026\"\u003e⭐ Skin Comfort\u003c\/h2\u003e\n\u003ch3 data-start=\"3028\" data-end=\"3065\"\u003eWill this shampoo strip the skin?\u003c\/h3\u003e\n\u003cp data-start=\"3067\" data-end=\"3226\"\u003eNo. While it provides stronger cleansing, it is formulated with carefully balanced mild surfactants designed to remove build-up while maintaining skin comfort.\u003c\/p\u003e\n\u003chr data-start=\"3228\" data-end=\"3231\"\u003e\n\u003ch2 data-start=\"3233\" data-end=\"3258\"\u003e⭐ Formulation Approach\u003c\/h2\u003e\n\u003ch3 data-start=\"3260\" data-end=\"3320\"\u003eWhy was this shampoo formulated differently from others?\u003c\/h3\u003e\n\u003cp data-start=\"3322\" data-end=\"3480\"\u003eClarifying Shampoo is developed from scratch to deliver controlled deep cleansing performance without relying on harsh surfactants or pre-made cosmetic bases.\u003c\/p\u003e\n\u003cp data-start=\"3482\" data-end=\"3554\"\u003eThis allows effective build-up removal while maintaining coat integrity.\u003c\/p\u003e","brand":"Woof Wellness","offers":[{"title":"500 ml","offer_id":53432313839943,"sku":null,"price":12.0,"currency_code":"GBP","in_stock":true},{"title":"2.5 L","offer_id":53432313872711,"sku":null,"price":40.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0956\/9982\/9063\/files\/4b794ea5-2104-44f5-989a-8841647c3fb5.jpg?v=1772430508","url":"https:\/\/www.woofwellnessltd.co.uk\/products\/clarifying-shampoo","provider":"Woof Wellness","version":"1.0","type":"link"}